If you are a business owner looking to grow your sales, this is the most important letter you'll read today.
I'll show you why in a minute.
Please understand my results I'm sharing with you are not typical. I’m not implying you’ll duplicate them (or do anything for that matter).
I have the benefit of practicing marketing, consulting, and advertising for many different industries focusing mainly on dentists & implantologists over the years, and have an established following as a result.
The average Dentists who listens any “how to” information gets little to no results. I’m using these references for example purposes only.
Your results will vary and depend on many factors …including but not limited to your background, market, experience, and work ethic.
All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT CONTINUE.
With that said … let me jump right in and show you…
SEO and Content Agencies, Churn and Burn Lead Generation Agencies, Appointment Setting AKA "No Show" Agencies...They'd like to say they got your back.
They'll shout from the rooftops that you'll get hundreds of appointments & hundreds of thousands in guaranteed revenue...
It all smoke and mirrors and they say they GUARANTEE their results
But honestly....I don't see how.
Maybe all the stories I've heard are wrong. But look, I did my research.
I spent months researching all of this. I even spoke with dozens of real life dentists & implantologists on the phone... Big and Small. Owner/Operators and multi location franchises.
Here's what I found from working hundreds of hours with my clients
HIGH VOLUME LOW QUALITY FREE EXAMS
- Agencies advertise free exams front and center but that just brings in people that cannot afford your services. And then you've got to deal with that conversation with a future patient that is already frustrated and confused and try pitching your services.
LOW PRICE POINT $29 NEW PATIENT SPECIAL
- Now your advertising a paid offer hoping you'll build a book of business but you and I both know making $29 isn't worth your time & now you've got to upsell hard trying to make a buck to pay for your equipment, staff, and taxes.
AUTOMATIC APPOINTMENT SETTING
- Agencies will use automatic text messaging and calendars to schedule people who aren't qualified, remind them a million times to show up and when you try to call them, magically they turn into 'no pick up no show ghosts.'
- Even if the agencies does call back the leads, they'll spend 30 seconds on the phone with the only goal of booking them on the calendar. Not qualifying them, not seeing if they have finances set aside, and zero discussion about credit, money, or co-signers. And that means your going to be selling to someone that cant buy.
It makes me think there's room for a change.
For something better.
And look I'm not saying Im the holy saint of "Implant Business Fix-It-Kingdom.'
All I'm saying is If I can change an industry for a better, I'm game.
This new method is dramatically different from anything you've ever experience because this is more of a 'step by step' guide to getting real life human beings raising their hand and saying 'Yes I know it costs money. Lets talk about me buying a dental implant from you,'
The reason why this is 100% different than what you've tried before is because there's no advertising free exams, leads know the price points before signing up, and they go through an interactive qualification process before landing directly in your treatment coordinator's inbox.
Honestly, it just blows the competing services out of the water.
No having to deal with freebie seekers that saw a free exam ad.
No low ticket people that saw a $29 special and can't afford your higher tier service.
No having the 'follow up' fall through the cracks because you or your front desk was too busy taking care of your current patients.
And all it takes it about 20 minutes to know if it can do the same for you.
And you'll immediately "get" the entire methodology I personally used to create some of the most successful dental implant (and all on 4 implant) campaigns.
Here's just a fraction of what's inside and what it might mean for your business:
Say goodbye to the $29 specials that everyone talks about and everyone has already seen.
& say goodbye to advertising free exams.
Not here, not now, not ever.
You and I both know they 'work' but when they work you have to work harder than ever before to appoint them, pitch them, and upsell them.
Don't you hate that?
We qualify all leads before sending them to your front desk for a next step.
They are called back by OUR staff (not yours) and WE talk to them (not you).
That means we ask all the hard questions that would be difficult for your staff to do.
When are you looking to make a purchasing decision?
On a scale of 0 -10, how serious are you?
Do you have finances set aside for the procedure?
Implants are NOT covered by insurance, are you paying cash or financing?
Are you open for a same day or next day appointment?
That way your only dealing with people that know it costs money, and want to come in quickly.
And if they don't qualify, we don't move them forward.
Every morning your treatment coordinator can walk into your office and have 3, 5, and even 10 people interesting in your all on 4s or implants.
Each answering the questions about capacity to pay, seriousness, and knowing the price before they come in.
The leads are yours, exclusive to you, and will never be sent to another office.
We don't work with everyone. We only work with businesses that...
Want to grow - If your 100% ok with just having a handful clients, having your routine, and just want to get by, thats 100% ok with me. But don't schedule a time to talk.
Know they have to invest in marketing - If you've grown your business this far with referrals and word of mouth, you've done great. Word of mouth is free and good to get to a certain point. However, this program will cost money. We are a team of professionals that achieve outstanding results.
Are able to invest in marketing - Just like it costs money for supplies, so does this program. But if you're spending your last dollar, your mortgage, or your vacay money on this program, I don't want to be the guy taking it from you.
Now that you know that, if you've read this far you might be a dream client of mine.
And hey, if you keep reading I might be a dream agency for you.
If you want a marketing agency (thats what we are after all), to get you more at bats and more chances to earn more business...
Maybe its worth spending 5 minutes on the phone and seeing if it makes sense to take a next step.
We are not a huge agency with dozens or hundreds of employees. Its me and two other people.
We can't take on dozens of clients at a time and make sure they are taken care of.
In fact, thats not how I want to run my business.
I only want to work with a few devoted, excited, and motivated clients.
Just like you.
We only have so many spots available. Once those are gone, thats it.
We're filled up and we won't open a new spot.